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Internet Marketing Blog

Consider These Extras to Boost Your Website Activity

 
 
I wanted to look at Vistaprint’s website users’ favorite features to keep visitors engaged.  In addition to the text and general info that you share on your site, here are tools I’d suggest using based on what’s succeeded for other businesses like yours: 

Get the word out with Social Media
 
Make it easy for visitors to spread the word about your business to their friends by adding social media links to your website.  We have lots of options to get you connected. 
 
A “Like” button allows visitors to interact with your site, or a “Share” button enables users to share your website on their Facebook Wall and Newsfeed.
 
If you make updates through Facebook or Twitter for your business, I’d suggest adding the Facebook or Twitter Feed.  This option automatically adds your posts to your website, keeping your content fresh and updated which search engines like Google® tend to reward with higher rankings.  
 
Here you can find more information if you’re just starting out with Social Media: Social Media and Your Business.
 
Don’t Just Say It, Show It with an Image

We’ve all heard the saying, “a picture is worth a thousand words,” and it’s something all website owners should consider. Businesses can showcase their entire product lines, special events and staff.  Add just one photo or entire photo galleries with captions.
 
Add a Little Action with Videos
 
Videos can really spice up your site and intrigue your site visitors to learn more about you or your business. You may consider a product demonstration or customer testimonials to personalize online visits.  If you have a personal website, post clips of your wedding, baby milestones, celebrations or just funny videos you want to share with friends and family.
 
Pin-Point Yourself with a Map
 
Visualizing where customers can find you reminds clientele that you are local and easy to reach.   The maps feature also offers a link for Driving Directions to your location so customers can get to you quickly.
 
 
 
 
 
 
 
Gather Visitor Information with a Form

Forms provide a convenient way for customers to contact you 24/7.  I’ve also seen many Vistaprint customers customize forms for things like quote requests and job postings with their own titles and dropdown or radio buttons.  See the Connect with Customers with Forms  article for more on how to maximize your forms.
 
Sell Your Products with PayPal®
 
Purchases are the lifeline to any business, so why not let your customers buy or donate through your website with PayPal®?  If you’re new to PayPal please check out our September post: Start Taking Payments Through PayPal in Less Than 30 Minutes.
 
Set the Tone with Music
 
Music can help to convey the tone of your website. You may want to play your company jingle to reinforce your marketing message, a non-profit organization or social awareness campaign may choose a poignant song to evoke emotion, or you may want to simply play all of your favorites on your different web pages. There’s only one rule when it comes to song selection – make sure it complements the content of your website.
 
These favorites can be added from the “Extras” button on your Site Builder’s toolbar.  Please let us know what your favorite Extras are, or other features you’re interested in.

53 Comments to Consider These Extras to Boost Your Website Activity:

Comments RSS
Julie Fields on Monday, April 25, 2011 6:55 PM
The PayPal with shopping cart is not designed to work with all types of sales. I sell digital art and I can't set up drop down boxes to allow people to pick a photo size and price that goes along with that size they chose. I would really like to see that change so I can take full advantage of the shopping cart. Right now I can't!
Reply to comment
 
Samuel Johns on Tuesday, May 10, 2011 10:47 AM
Hi Julie, Thanks for sharing with us your feedback regarding the PayPal features. We are continuing to enhance the features in this area and I have passed your feedback onto the team. Please let us know if you have any more questions or things we can help with. Thanks


Lisa Gido on Sunday, June 10, 2012 2:24 PM
I have the same problem with PayPal. I draw pet portraits,and there are not enough drop downs for the various features, sizes and types of medium. Since I wouldn't have a lot of portraits to do at once, I decided to go with the email invoicing through PayPal instead. So far I have not had the chance to try it out though because I am still trying to get my website "seen".


buy google plus 1 on Thursday, April 04, 2013 2:33 AM
I am happy that I found your post while searching for informative posts. It is really informative and the tips that you have been shared about how to boost the website ranking is just awesome and quality of the content is extraordinary.


tourism marketing speaker on Wednesday, July 17, 2013 6:56 AM
Website activity is one of the crucial thing that you should consider for running the business.Thanks for sharing valuable tips to boost the website activity.Thanks.


Brad Wallace on Monday, April 25, 2011 11:19 PM
The FB "Like" button is a very valuable tool... Good Advise...
Reply to comment
 
Samuel Johns on Tuesday, May 10, 2011 10:49 AM
Thanks for shout out Brad! Hope the tools are working out well for you. Please let us know if we can help in any other questions you may have! Thanks for stopping by!


Edicine Ellis on Tuesday, May 03, 2011 1:00 PM
I have myself used the "Like" and "Tweet" buttons and they work wonderfully. Thnkas again on the advise.
Reply to comment
 
Samuel Johns on Tuesday, May 10, 2011 10:51 AM
Nice to see that you have implemented the features Edicine! Hope it is all going well for you!


bill R on Thursday, May 26, 2011 3:44 AM
I would like too see insulated thermal on-the-go coffee go mugs
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Casino on Tuesday, May 31, 2011 1:26 AM
These three extras are the basics must have to give light to your website
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manage twitter on Friday, April 12, 2013 2:42 AM
The tips that you have been shared about how to boost the website ranking is just awesome and quality of the content is extraordinary.


Bernadette on Thursday, June 23, 2011 10:07 PM
I am not good with with setting up websites and such, so my cousin did it for me.She could not get my website to add the shipping charges automatically to an order. If I can't fix this, I am closing my site. Can you tell me what I have to do to get this right? Thanks.
Reply to comment
 
Outsourcing of WordPress on Monday, January 13, 2014 4:52 AM
Totally agree with you that these extra tips really helps to boost the website. Thanks for posting these tips. Great work done by you.


Titi on Friday, July 01, 2011 1:12 PM
Is there a way to add items like badges etc to menu column on the left of a web page. Thanks.
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JONY on Thursday, July 07, 2011 6:47 PM
I just started my artwork web-site. Take a look. There's a Slide Show of my Work.
Reply to comment
 
Erika Natta on Monday, July 23, 2012 4:46 AM
JONY - when I clicked onto your link the link did not work!


Paul Chika Emekwulu on Wednesday, July 20, 2011 10:42 AM
Very helpful! I will surely use more of the extras in spicing up my site.
Reply to comment
 
Services for Mobile Field on Monday, January 13, 2014 2:53 AM
Really this is a great information for people by which they can boost their website.


Jose Ponce on Friday, July 22, 2011 12:22 AM
Great advice on integrating Social Media with their website!
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Lorraine on Thursday, July 28, 2011 12:30 PM
NEW WEBSITE UP AND RUNNING PLEASE HAVE A LOOK!
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Katherina on Friday, August 05, 2011 1:46 PM
I have been trying really hard to get my business off the ground. Still have no results. Anybody have any sugesstions for me?
Reply to comment
 
Bev Morley on Monday, February 06, 2012 4:49 PM
Hi Katherina. What does your business sell/provide? I too am self-employed, and know how difficult it can be to get started! If I can help, I will xx


jason on Wednesday, June 20, 2012 9:08 AM
Hi Katherina I am a stay home dad and self employed let me know if I can help with website, I did my own and am still growing and looking for customers


michael seaward on Thursday, March 08, 2012 3:59 PM
please tell me how do i set the url of my websit
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bounce house rentals az on Wednesday, May 23, 2012 10:33 AM
adding a like button is good. You need to get people to click the like button so give them insentave by offering 5% off if they like you on face book!
Reply to comment


Belinda Ladd on Wednesday, May 23, 2012 3:45 PM
Getting people to insert comments on my website would be great. Any suggestions? The dashboard tells me I'm getting visitors, but have not received any emails, inquiries, calls or anything to validate this. Any suggestions to get feedback from visitors? Thanks.
Reply to comment


Chery Keith on Sunday, June 10, 2012 6:57 PM
I also have a new website. I'm still working on it. Any suggestions for improvement would be greatly appreciated!
Reply to comment


Cheryl Keith on Sunday, June 10, 2012 6:59 PM
Question: how do I change the font under my slide show pictures? I would like to make it bigger and bolder, but I can't find the option to do so. Thanks!
Reply to comment


Erika Natta on Monday, July 23, 2012 4:41 AM
I personally find music distracting when opening a website. Moreover, of all the websites I have viewed, I have found the soundtracks "tacky". I would be disinclined to use such an element in any website I was part of designing in future.
Reply to comment
 
Tammy Richardson on Friday, August 24, 2012 2:15 PM
I totally agree


martin burgos garcia on Wednesday, July 25, 2012 8:05 AM
my web page dont work no body can see that also if you search fort that is the same problem google, yahoo or any engine you dont find mi page or inf what i dii wrong can i fix that or i need to cancel
Reply to comment


Phoenix Bounce house rentals on Wednesday, August 29, 2012 4:22 PM
I dont think social media is all it is cracked up to be. It helps when a freind likes something and you see it so you buy it too. But in most cases its not worth the time for a business to use social media as a tool for advertizing. A great example is bounce then slide a bounce house rental company in Phoenix Arizona. They used social media and found that it was a wast of time and unlike most business out there, theirs is based on FUN and it still was not worth the time put into it.
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I have created my own site. So, your pieces of advice are very helpful for me. I will stick to them.
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Great tips! Thanks!
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I love Vista Print Web maker, however, I am having a problem I don't seem to be able to solve. When my blog or website is posted to Facebook, a random thumbnail represents my webpage. I would like the Home page or another thumbnail I chose to appear. How can I fix this? Thanks for your help! Jill Mertinke
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