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Websites We Love: Site Evolution
Websites We Love: Great Design
Welcome to Websites We Love
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Digital Marketing Dictionary

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Consider These Extras to Boost Your Website Activity
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Welcome to Websites We Love

When thinking about how to showcase all the great sites our customers build, we came up with a neat idea: ask ourInternet Marketing Facebook Communityto share theirs! We received such a great response, we're turning it into a weekly feature. Every Wednesday, we'll highlight one awesome site here on the blog, and on our Facebook page.

As we mentioned, we received a ton of great responses, so it was very hard for us to choose justoneto highlight. Our first Website We Love comes from Lisa Draisey of

Digital Marketing Dictionary

We get it — when it comes to getting listed online, the process can be overwhelming. The first step is understanding what terms such as “local search” and “organic search” mean, and how they relate to your site.


Key Terms

Local Search
: The basic definition revolves around geography. Results are displayed when a potential customer searches online for a product or service within a specific geographic location. For example, if you type “landscaping, Boston” intoGoogle,YahooorYelp, it will return Local Search results for landscaping businesses in Boston.

Secrets of Organic Search

 
 
 
Showing up as the number one position for a search term is a potential gold mine for micro businesses.  More than likely the user that performed that search is going to click on the number one listing. Why? Because it’s the first listing they see and they know the search engine believes it to be the most relevant site for their search. Based onleaked AOL dataa few years ago the first listing is likely to have 3.5 times more clicks that the No. 2 position, and being No.

Top Ten Mistakes People Make When Starting a Website

 
 
A website will almost always be a work in progress, launching one is not easy if you don't have the right tools and support. There are always tweaks to be made and changes that will affect the user experience, traffic and overall theme of the pages.  But there are also a few key mistakes that people typically make when it comes to starting from scratch. 
 
This morning Jeremy and I sat down to go through some of these key mistakes and while it was originally a large list we have refined it down to these 10.

How to Craft an Effective Title for Your Blog Post

 
 
 
Thinking about how to craft the most effective title for your blog post?  Last week, we discussed how toMake Your Blog Posts “Must Reads”, and a strong title is important to reel readers into your posts. 
 
 
When your title is strong, your reader may want to share the post link with friends spreading your readership.  Also, the words you choose in your post title will display in search result pages and on social media sites where your post was shared.

Make Your Blog Posts "Must Reads"

 
 
 
Your blog posts’ effectiveness increases your blog and website’s performance, boosting return visits.  Results can be seen through post visits, commenting on that post and shares of your post on social media sites. 
 
 
 
Be Yourself and Take Time to Write
 
Blog posts can be most desirable for readers when you give them a unique point of view and tell them something they didn’t know.  Spend some time to consider what you want to write- whether it’s announcing an event or sale, sharing updates, or discussing topics of interest to you or your business.

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