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Internet Marketing Blog

New Product

New updates for Vistaprint Websites

Over the past few months you have given our team great feedback on our suite of Internet Marketing products and how we can improve them. We truly appreciate this feedback and it allows us to our products updated and fresh.  We have recently rolled out two improvements to the photo functionality from this feedback and wanted to give you an overview of the changes.

Light-Boxes

Updating the light-boxes for single images was the first improvement we made. When a visitor to your site clicks on any of your images to “view larger,” they’ll see a light-box that highlights your picture.  Below is a screenshot of the new light-boxes in action:
Filmstrip

The other new addition that has been made is to our “filmstrip” image gallery extra.  The new features include: updated thumbnails, enlarge your “filmstrip”, and the ability to browse through existing albums. Below is a screenshot of the updated filmstrip functionality:
These new features are available for you to use now. Be sure to take a look at them and let us know what you think.

Website Help Is Here!


Have you ever felt overwhelmed before sitting down to build your first website?  Do you stare at your computer for hours hoping that it will build itself?  Do you constantly ask yourself: “Where should I start?” 

I know how hard it can be to get your first website off the ground, especially if you’re new to internet marketing.  We’ve all wrestled with major decisions from “What’s the purpose of my site?” to “What type of design to use,” to “What kinds of pages should I include?”  Don’t we all wish that someone would sit next to us and help get that site published?

Everyone looking for guidance is in luck!  We recently introduced an integrated Website Setup Wizard and Checklist that will make it easier than ever for you to make an awesome site so you can announce your business to the world.


Website Wizard

So you just signed up for your free trial and you think “wow, what do I do now?”  As soon as you get to your dashboard, you will be able to get all the help you need by clicking “Help Me Get Started” on the left of the following screen:


This Setup Wizard will put you through a path that really helps address everything you need to get your site started.  We will get your name and message on your site and we will even recommend a website design that matches your other marketing materials or industry, which means everything can stay consistently branded.  If you’re having difficulty picking a website package, we have an interactive package selector to help.  We’ll ask you some questions that focus in on the website package that really suits your needs. You’ll also be able to set up all the pages you want, your website URL, and the email associated with your site. 

If something comes up while you’re going through the Setup Wizard, you can save at any point.  Next time you come back to your dashboard, you’ll be able get back in to where you left off from the dashboard message center.  Once you’re finished with the Setup Wizard, all you have to do is edit your content in the Website Builder and publish your site!      

Website Checklist

The Setup Wizard is great for those of you just starting up your site, but why stop there?  The Setup Wizard provides the essentials, but our new Website Checklist really helps grow your site.  Your personal checklist can be accessed from both your website dashboard and builder:

Dashboard:

Builder:

The checklist will really help you bring your site to the next level.  This interactive checklist will help you monitor your site and will give you guidance about what to add to your site - like maps, social media widgets and images.  The checklist will also help you easily edit your website keywords and add a guest book to connect with your customers.  It’ll even show the date you completed an item so you can reference it going forward!  This new feature will really help you get the most out of your site.


We really hope that the new Website Setup Wizard and Checklist help to get your site to the next level.  These tools are here to help you continue to grow your business online.  Looking forward to hearing your comments and thanks for your continued support. 

New! Start communicating with your website visitors using a blog

 
 
You asked for them, and we delivered!
 
Just this past month, Vistaprint has launched a blog feature which can be added to your Vistaprint website. This new feature allows you to establish an interactive forum to build long-lasting relationships with your visitors.  Share news, thoughts and opinions with your customers or friends through posts; receive feedback, and write replies! When you add a blog to your site, it will use the same style as the rest of your site so that you can maintain a consistent, professional appearance and so that your entire site matches any printed materials you've created.  The blog will appear as a new page on your site, but you'll be able to post to it without republishing your entire site.
 
Vistaprint blogs even let you include many of the extras that you've already been using on your website in your posts. You can easily add images, videos, music, maps, and Share buttons to you blog posts to really make your content stand out.  Just visit the "My Blog" section of your website dashboard to add and manage posts, manage your comments or get help. An added benefit to having a blog is that frequent posting can greatly increase your website’s ranking in search results as sites like Google® rank sites with freshly updated content higher than sites with older content. In turn, the higher search rankings will help drive new customers to your site! Best of all, as you can see, we’ve started our own blog, www.blog.vpweb.com using the Vistaprint blogging tool to create relevent and interesting content for you.
We would love to here what you think of the new blogging tool. 
 
Sign up for a blog today, and let us know what you think!

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