Internet Marketing Blog
Websites
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Cristina : Posted on Wednesday, February 22, 2012 5:30 PM
 In this installment of Websites We Love, we asked our Internet Marketing Facebook communityhow they encourage their customers and/or Website visitors to get in touch with them. As usual, we received a number of awesome responses, but had to choose just ONE winner. This week's Website We Lovecomes from Erica Jayne Clavin, who thinks that when it comes to customers getting in contact with her, simple is sometimes best! "I encourage visitors to fill out a simple contact form connected to my website email," she says. |
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Cristina: Posted on Wednesday, February 15, 2012 5:35 PM
 It’s week two of Websites We Love, and we received a number of great responses from our Internet Marketing Facebook Communityabout what they’re
most proud of when it comes to their site. It was very difficult for us to
choose just ONE to feature here on our blog, but we had to crown a winner! This
week’s Website We Lovecomes from Jennifer
Gates, who is most proud of her site’s design. We agree, and think the
design is awesome! We’re also big fans of her super-creative business name, "Cake Placid. |
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Cristina: Posted on Wednesday, February 08, 2012 3:30 PM
When thinking about how to showcase all the great sites our customers build, we came up with a neat idea: ask our Internet Marketing Facebook Communityto share theirs! We received such a great response, we're turning it into a weekly feature. Every Wednesday, we'll highlight one awesome site here on the blog, and on our Facebook page.
As we mentioned, we received a ton of great responses, so it was very hard for us to choose justoneto highlight. Our first Website We Love comes from Lisa Draisey of |
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Cristina: Posted on Tuesday, January 31, 2012 4:33 PM
 We get it — when it comes to getting listed online, the
process can be overwhelming. The first
step is understanding what terms such as “local search” and “organic search”
mean, and how they relate to your site.
Key Terms
Local Search: The basic definition
revolves around geography. Results are displayed when a potential customer
searches online for a product or service within a specific geographic location.
For example, if you type “landscaping, Boston” into Google, Yahooor Yelp,
it will return Local Search results for landscaping businesses in Boston. |
Websites, Google, Search Engine Optimization, SEO, Building Websites, Facebook, keywords, Building Links, Content, social media, Website Traffic, search, digital trends
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Ryan: Posted on Wednesday, January 25, 2012 4:38 PM
 One question we get a lot is,“How can
I add social media buttons to myVistaprint website or email marketing campaign?” And the answer is: It’s easy! (Not to mention a great way for customers to share your content with their contacts, and grow your business.)
The Basics
So what are social mediawidgets, anyway? If you’ve ever browsed the Web (which we are assuming you have) chances are, you’ve come across these handy applications on a number of occasions, and you might have even used them.Widgets |
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Posted on Tuesday, September 20, 2011 10:45 AM
Over the past few months you have given our team great feedback on our suite of Internet Marketing products and how we can improve them. We truly appreciate this feedback and it allows us to our products updated and fresh. We have recently rolled out two improvements to the photo functionality from this feedback and wanted to give you an overview of the changes.
Light-Boxes
Updating the light-boxes for single images was the first improvement we made. When a visitor to your site clicks on any of your images to “view larger,” they’ll see a light-box that highlights your picture. |
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Francine: Posted on Monday, April 25, 2011 5:10 PM
I wanted to look at Vistaprint’s website users’ favorite features to keep visitors engaged. In addition to the text and general info that you share on your site, here are tools I’d suggest using based on what’s succeeded for other businesses like yours:
Get the word out with Social Media
Make it easy for visitors to spread the word about your business to their friends by adding social media links to your website. We have lots of options to get you connected. |
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Ryan Burke: Posted on Tuesday, April 19, 2011 3:22 PM
Have you ever felt overwhelmed before sitting down to build your first website? Do you stare at your computer for hours hoping that it will build itself? Do you constantly ask yourself: “Where should I start?”
I know how hard it can be to get your first website off the ground, especially if you’re new to internet marketing. We’ve all wrestled with major decisions from “What’s the purpose of my site?” to “What type of design to use,” to “What kinds of pages should I include? |
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Ryan: Posted on Friday, April 01, 2011 2:01 PM
A few weeks ago, I posted some information about a new tool we added to the website builder: a Meta Tag editor. This may be new to many of you and you might be asking yourself some questions like, what are meta tags, what is Google Site Verification and how do I set it up? Or, how does this work with theVistaprint Search Engine Optimizer (SEO)?
What are meta tags?
Meta tags are HTML codes that are inserted into the header of a webpage. These tags are never seen by visitors to your site.
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Samuel: Posted on Tuesday, March 15, 2011 11:03 AM
 In September 2010, we launched a Social Media Initiative with the goal/intent of engaging with you, our valued customers, to provide insight and learning materials to help you get started with growing your business online. Over that time we have interacted and had great conversations with many of you on ourBlog,FacebookandTwitteraccounts.
Now, six months into the initiative, we would love to hear your thoughts on our use of social media. We would really appreciate your support if you could spend the next three to five minutes to answer a few questions in this |
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Ryan: Posted on Friday, March 04, 2011 5:20 PM
Hello folks,
Thanks for your continued support and following. We really appreciate the engagement from all of you. Your comments have been extremely important in keeping our products updated and fresh. With some feedback we’ve received, we’d like to announce a few changes that you’ll see as you enter the builder to continue to work on your website.
One change you’ll see is an updated feature for PayPal. For those of you that sell online, you can now offer discounted prices. |
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Ryan: Posted on Tuesday, January 04, 2011 2:42 PM
 Search engine marketing is one of the fastest growing forms of marketing for companies. Experts predict that spend on search engine marketing will double in the U.S from $13 billion to $26 billion by 2014 (WordStream.com). Tons of companies are expected to continue to use this form of marketing to reach out to potential customers. In this growing competitive space, targeting the correct keywords is the foundation of your SEO campaign. |
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Whitney: Posted on Tuesday, December 14, 2010 5:02 PM
Search Engine Optimization (SEO) is the process of optimizing your website so it ranks high in search engines and you attract more visitors and customers to your site. When you have the right tools, Search Engine Optimization (SEO) is simpler than your think. Vistaprint’s Search Engine Optimizer is a tool for your Vistaprint website that will walk you through the process of SEO so regardless of your SEO knowledge or experience, you can start showing up in search results. |
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Francine: Posted on Friday, November 12, 2010 10:54 AM
 Oftentimes we’re asked how small businesses can best gather email addressesand other personal information from customers if they have a physical storefront, or aren’t getting a lot of traffic yet to their website.
The answer is simple, put out a sign-up sheet in your store or wherever you do business that will encourage customers to add their email and receive information from you. A good way to get customers to sign up is to give them an incentive. Call out that this email list will allow them to get special offers and deals, or offer them 5% off their immediate purchase (as they’re checking out) just by signing up.
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Samuel: Posted on Wednesday, November 10, 2010 12:48 PM
A website will almost always be a work in progress, launching one is not easy if you don't have the right tools and support. There are always tweaks to be made and changes that will affect the user experience, traffic and overall theme of the pages. But there are also a few key mistakes that people typically make when it comes to starting from scratch. This morning Jeremy and I sat down to go through some of these key mistakes and while it was originally a large list we have refined it down to these 10. |
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Ryan: Posted on Friday, November 05, 2010 3:25 PM
 Have you ever heard of the term “above the fold” when it comes to newspapers? Well it also refers to the area on websites. “Above the fold” refers to the area of a computer screen a person can see without scrolling up, down, left, or right. Just the other day, a customer asked me where the best spot to put a PayPal button was on their site. My answer was “above the fold.” I began thinking about my answer and felt like this is a very common question. |
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Francine: Posted on Monday, October 25, 2010 2:50 PM
 Last week, we ran a “Best Website” competition for your websites support team, where agents submitted sites that they cooked up themselves using the Vistaprint Site Builder. Pushing the team who serves you every day on the phones to design their best websites keeps their skills sharp for all your questions.  Damion took the design prize with www.theglasshouseja.com. Check out how he customized his site’s header and footer, used the forms extra to gather requests and comments from prospective customers, and showcased his products with image galleries. |
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Ryan: Posted on Monday, October 18, 2010 11:26 AM
 Have you been sitting at your computer for hours trying to decide on the perfect domain name for your website? Have you came up with a domain name but didn’t think it was good enough? Oftentimes you’ll think you have the perfect name only to find out that someone else owns it and you have to start from scratch. A question I come across from customers is “How do I choose the perfect domain name?” As you create your websitechoosing your domain name is as important as designing your pages. |
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Jeremy: Posted on Wednesday, September 01, 2010 1:31 PM
 I’m often asked by small business owners why they need a website. I always start by letting them knowing that in this day and age if your business doesn’t have a website it doesn’t exist. A study run byeMarketerfound that 85% of people contact businesses that they find in local searches on theinternet, so if you’re serious about your business the question should be: “Howcan you affordNOTto have a website?” Get “out there” and gain credibility Many people search for a business online before ever picking up the phone or setting foot in a store. |
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Jeremy: Posted on Wednesday, September 01, 2010 1:16 PM
 So you’ve decided to build a website for your business, but you don’t know where to start. In this article, I’ll outline the first three things that you should do to get your first website up and running. 1. Create a Homepage Remember the saying “you only get one chance to make a first impression?” Well, your homepage is the first impression that you’ll make to your site visitors, so it should really reflect what is great about your business and draw the customers in. |
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